#1 Ad Spy Platform

Spy on your competitors’ ads, keywords, landing pages, and more. So you can get inspiration from their winning ideas.

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Analyze your competitors' keywords

See exactly how your paid keywords stack up against your competitors side by side. Easily identify the keywords you’re winning, the ones your competitors are winning, those you’re actively competing over, and the opportunities just waiting for you.

Then analyze the traffic volume, clicks, CPC, and keyword difficulty for each term to reveal how you can optimize your campaigns and take your PPC performance to the next level.

Spy on your competitors' search and shopping ads

Peek behind the curtain of search and shopping ads for any website, whether it’s Shopify stores or B2B tech startups.

See exactly what copy is driving clicks, and swipe the best ideas for your own campaigns.

Creative inspiration
is only a click away

7-day free trial | 2-minute setup

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Find your competitors' top display ads

Browse competitor static and video ads from across hundreds of publishers. Then view how long they’ve been running. That way, you know which ones performed best.

Better yet, filter your results to bring your perfect ads right to the top:

Publisher

Ad Network

Campaign

Country

Device

Check out your competitors' top landing pages

Even the perfect ads will fail if your landing pages are leaking leads.

That’s why you need eyes on all your competitors’ landing pages (yes, even the ones that aren’t indexed!) Break down their messaging, structure, and offers to see exactly how they’re squeezing every last drop of value from their ad spend.

Identify what’s working, spot the gaps, and apply their best ideas to your pages. Because great campaigns don’t just happen. They’re engineered to perform.

Build a powerful lead engine
with Similarweb, the best
source of market data

G2 Digital Advertising Intelligence Overview
Similarweb data

100M+

Websites
Similarweb app data

8M+

Apps
Similarweb search data

6B+

Keywords
Similarweb industry data

210+

Industies

“Similarweb is an awesome choice.

By adjusting verbiage and positioning in our ads...we were able to generate more clicks, leads, and conversions, resulting in an increase in credit card subscribers.”

Carlos Xavier

Head of Strategy

With our ad spy tools, you don't need
to wait for genius to strike

7-day free trial | 2-minute setup