Trusted by the best brands worldwide

TRAFFIC & ENGAGEMENT

See how you stack up to competitors

Find exactly how your website traffic stacks up against competitors’, from monthly visitors to average visit duration.

That way you know which competitors are real threats. And when traffic dips, you’ll know whether it’s just you or the whole market.

MARKETING CHANNELS

Find which channels work best

Stop guessing where your audience is hiding. Reveal exactly which channels are driving web traffic to your competitors.

So you can find the real opportunities faster.

AI SEARCH INTELLIGENCE

Make sure AI chatbots recommend you

View the questions people are asking AI chatbots. And how it responds. So you can create content people are asking for.

And identify the sources AI pulls information from in its answers. That way, you can build stronger partnerships. Then track your visibility over time in the topics that matter to you.

MONITOR & PROTECT

Defend your branded search terms

See how many clicks you’re losing to competitors on branded keywords. And check their ads to shut down trademark violations fast. You can even set up alerts to get notified the moment your click share drops.

No competition? Great, now you’ll know you can reduce your bids and save some money.

AD INTELLIGENCE

Justify ad spend
to leadership

View how much your competitors are spending on campaigns across channels…and how efficiently.

Are you spending enough? Are you getting the same number of clicks or impressions from that spend? Now you’ll know.

We have the largest digital data repository in the world

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Website
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Apps
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Product SKUs
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Historical Data
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Content Page
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Display Ads
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Companies

A complete view of the
digital world

We actually saw a 15% increase in overall traffic to our product pages on retailer sites.

Hersheys Testimonial

Join the platform trusted by over 10,000 companies

Try for free

Similarweb stands out as a proud leader across top categories.

G2 named Similarweb a market leader in Digital Advertising Intelligence Software

G2 named Similarweb a market leader in Market Intelligence Tools

G2 named Similarweb a market leader in Competitive Intelligence

See how much value you get with
every Similarweb plan

Whether you just need to check website traffic for sites in your market
or you’re conducting full-scale market research, we have the perfect plan for you.

Basic Competitive Intelligence
Best for researchers and analysts
Starting at:
$125 /per month
Billed yearly
Includes all of the following intelligence features:
  • Traffic & Engagement
  • Customer Demographics
  • Marketing Channels Overview
  • Competitor Alerts
Competitive Intel, SEO & AEO & Ads
Best for performance marketers
Starting at:
$542 /per month
Billed yearly
All the features in Competitive Intel & SEO & AEO plus:
  • Creative & Campaign Insights
  • Search, Display & Social Insights
  • Advertiser Demand Signals
  • Brand Protection

Start analyzing your competitors'
website traffic today

7-day free trial | 2-minute setup