Trusted by the best brands worldwide

MARKETING CHANNELS

Get one source of truth for your marketing data

View your complete digital footprint (alongside your competitors’) across all marketing channels without having to check seven different platforms. Or reconcile metrics with different reporting methodologies that never seem to match up.

TRAFFIC AND ENGAGEMENT

See how you compare to competitors

Find exactly how your website traffic stacks up against competitors’, from monthly visitors to average visit duration.

It’s like having Google Analytics for every site in your market.

AI SEARCH INTELLIGENCE

Make sure you show up in AI

View how your brand appears in AI results. And what prompts people are entering about your category. You can even see what sources AI pulls its answers from.

That way, you can build a strategy that ensures you’re showing up when it matters most.

SEO AND PPC

Find keywords you're missing

Unveil which keywords are actually driving your competitors’ website traffic across paid and organic search.

Instantly spot where you’re winning and where you should focus.

AD INTELLIGENCE

Optimize your campaigns

Check what ads your competitors are running across PPC, display, social, and AI. And which landing pages they’re sending web traffic to. That way you can get ideas from their winning campaigns.

Then, analyze how how much they’re spending and how many impressions they’re getting to see how competitive you are.

REFERRAL TRAFFIC

Find new affiliates and partners

View your competitors’ main sources of referral traffic. And reach out to any sites you aren’t affiliated with to build new partnerships and steal some of their traffic share.

Where does our data
come from?

We use first-party analytics, anonymous traffic, public sources, and global partnerships. AI then transforms these billions of signals into a high-resolution image of the digital world.
0
Website
0
Apps
0
Product SKUs
0
Historical Data
0
Content Page
0
Display Ads
0
Search Terms
0
Companies

We actually saw a 15% increase in overall traffic to our product pages on retailer sites.

Hersheys Testimonial

Join the platform trusted by over 10,000 companies

Try for free

Similarweb stands out as a proud leader across top categories.

G2 named Similarweb a market leader in Digital Advertising Intelligence Software

G2 named Similarweb a market leader in Competitive Intelligence

G2 named Similarweb a market leader in Market Intelligence Tools

Discover how easily you can scale
when you use Similarweb

7-day free trial | No credit card required